Van Cleef & Arpels has redesigned its boutique located in the Mall of the Emirates, Dubai. This redesigned space takes guests on an immersive journey through the Maison’s captivating universe.

The exterior of the boutique, inspired by the Art Deco movement, features a façade adorned with champagne diamonds that brilliantly capture and reflect light, making it shine like a jewel within the mall. As you enter through the gilded double doors, you get a sneak peek of the wonders that await inside.

Once inside, you’ll find that the Maison’s collections, spanning from fine jewellery and watches to high jewellery and fragrances, are artfully distributed across multiple private salons, each offering a unique perspective into Van Cleef & Arpels’ creative world.

The Salon des Senteurs (Perfume Salon), is a multi-sensorial haven dedicated to exploring the Maison’s extensive perfume collections. Its design combines Art Deco elements with exotic Japanese inspiration, accentuated by floral handmade décor and exclusive gold leaf panels.

The Art Deco Salon boldly showcases sleek geometric lines and high-end materials like velvet and brushed champagne-colored gold, epitomizing timeless sophistication.

The Poetic Salon, with its feminine and delicate charm, features rounded shapes and hand-painted floral motif panels, beautifully evoking the blossoming beauty of nature, in harmony with the House’s flora-inspired collections.

For a more intimate and nature-inspired experience, the Tea Salon awaits. Here, visitors can relax and relish specially curated teas from around the world, surrounded by an ambiance that mirrors the beauty of flora and fauna – one of the Maison’s main sources of inspiration.

A standout feature is the Planétarium Salon, an immersive space that draws inspiration from the cosmos, a recurring motif in Van Cleef & Arpels’ creations. The salon’s ceiling, painted with passing clouds against a serene sky, sets a sophisticated and tranquil mood, inviting guests to muse on the mysteries of the universe.

Finally, visitors have the opportunity to discover the Maison’s iconic collections, such as Alhambra, Perlée, and Frivole, along with its extraordinary High Jewelry creations, all exemplifying Van Cleef & Arpels’ tradition of excellence and providing an exclusive and unforgettable experience.